雅思大作文范文：廣告的正面影響和負面影響

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雅思大作文范文：廣告的正面影響和負面影響

雅思大作文題目：

Some people say that advertising has positive economic effects.Others think it has negative social effects because it will make people feel dissatisfied with who they are and what they have.

Discuss both these views and give your own opinion.

【話題分類】

媒體類

【題目解析】

題目大意：有人說廣告能帶來正面的經(jīng)濟效益，其他人則認為廣告讓人對自己感到不滿，對社會有負面影響。

題型特點：要求對雙方觀點展開討論，并給出自己的看法。

【難點】

本題話題是社會媒體中的廣告，很多同學未必有深入思考和積累。

【寫作思路】

開頭段：引入話題、拋出爭議；

主體第一段：呈現(xiàn)一些人的觀點、提供相關(guān)細節(jié)、給出作者對此的負面評價；

主體第二段：呈現(xiàn)另一些人的觀點、提供相關(guān)細節(jié)、給出作者對此的正面評價；

結(jié)尾段：總而言之，標明作者更加認同后者觀點。

【參考范文】

Billboards,leaflets and TV commercials are pervasive in everyday life that constantly expose the average person to the latest and greatest products and services in the market.While applauding their incredible effectiveness in raising public awareness,critics point out that advertising can be bad for our wellbeing,whether or not we realize it.

Some people say that advertising is essential to the economy and should be given free rein,and I can understand their point of view.Companies selling popular products probably recognize the power of repeated exposure,without which even the most cutting-edge or easy-to-use items cannot translate into substantial sales figures.Workers in related businesses would also stress the importance of product promotion,as it creates a large number of jobs from graphic design to copy editing.Such economic benefits are,in my opinion,largely irrelevant to the average consumer,so allowing the full range of adverts to occupy people's time and attention may not be in their best interest.

There are other people who argue against advertising mainly for the sense of inadequacy it generates,a position that I can side with.Researchers warn that doubling spending on advertising would result in a significant drop in life satisfaction,a sizable consequence even when compared with bad life events like divorce and unemployment.Apart from research findings,it is common experience to watch beautifully crafted advertisements and feel anxious about not being able to afford the lifestyle presented on screen.I think this fabricated sense of inspiration and constant social comparison can do emotional harm to the average person,rendering the economic benefits insignificant in the long run.

To conclude,despite the obvious financial gains that advertising brings,its negative impacts on our psychological wellbeing can be overwhelming for society,especially in the absence of any regulation or restriction.It is therefore crucial for government authorities,manufacturers and advertising agencies to work together to maximize the economic benefits while minimizing its social costs.

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