雅思寫作常見話題及范文之廣告的利與弊

雅思寫作常見話題及范文之廣告的利與弊，很多同學(xué)對于這個問題有疑問和不解，那么下面就跟著中國教育在線的小編詳細(xì)了解一下吧。

雅思寫作常見話題：Today consumers are facing an increasing amount of advertising from competing companies. To what extent do you think consumers are influenced by advertisements? What measures can be taken to protect them?

雅思寫作常見話題講解：

此類雅思寫作題目是典型的blended essay的寫法，開頭結(jié)尾相對容易，body paragraphs分為兩段展開，按照雅思寫作題目提問的先后順序：首先，第一問可以寫廣告所帶來的諸多benefits，比如：廣告讓我們更加清晰了解產(chǎn)品特點(diǎn)getting a better understanding of how the products work;成為大多數(shù)企業(yè)的收入來源sources of revenue;部分廣告向人們宣傳健康生活方式，讓人們生活更加幸福快樂more contented。當(dāng)然也可以寫drawbacks，例如：很多商業(yè)廣告的虛假宣傳誤導(dǎo)了消費(fèi)者消費(fèi)misleading customers;部分廣告內(nèi)容低俗，對青少年的身心發(fā)展不利negative effects on mental health;廣告泛濫使廣告形象大打折扣contribute to a bad self-image。其次，針對問題提出解決的solutions，這里可以從政府的角度切入，廣告利弊兼有，政府應(yīng)當(dāng)積極引導(dǎo)，以便廣告更好地服務(wù)于民眾。

雅思寫作常見話題范文：

First thing first, accept that sending criminals to prison is an effective, if not the only way, to protect society. Stop thinking in terms of education as "punishment" for a moment and instead think about safeguarding innocent people from incorrigible violent sex offenders, trigger-happy drug dealers, and cold-blooded murderers. Education does reduce crimes to some extent; however, it is doubtful if most of them would choose to live a life that is crime-free.

人們受廣告影響的程度可以用大眾消費(fèi)品的高銷量來衡量，其中許多是不必要的或完全沒有用的。主要通過媒體，產(chǎn)品和服務(wù)上的廣告能夠半真半假地滲透到公眾頭腦中。在許多情況下，消費(fèi)者變得如此貪婪，以至于他們不僅購買他們真正不需要的東西，而且花掉他們沒有的錢。

Since most inmates eventually return to the community, it seems not a bad idea to help them learn a trade and gain skills to make a decent living. And that is why training programs are often believed to be positive in changing criminal behavior. Nevertheless, most statistics tend to tell a different story. As it is, rather than becoming productive members of society, they turn themselves into more skilled criminals. So it is one thing that rehabilitation offers opportunities; it is quite another whether career criminals make good use of their prison time. In most cases, after serving their terms they continue commiting offences of a more sophisticated kind.

雖然廣告給人們作為消費(fèi)者的機(jī)會，但實(shí)際上大多數(shù)廣告往往使他們渴望一些毫無價值的東西。在這種情況下，很容易把人們的需求變成貪婪。因此，他們經(jīng)常被鼓勵想要東西——想要這個，想要這個。這種人類行為受到來自各個方面的媒體的困擾：廣播、電視和網(wǎng)絡(luò)，更不用說報紙和雜志等印刷發(fā)行物。顯然，許多“沖動”的買家被說服了，他們以為新產(chǎn)品或服務(wù)可以改變他們的生活。盡管自由市場經(jīng)濟(jì)帶來了種種好處，但不可靠廣告的影響尤其消極，因?yàn)閺V告的力量不能反映銷售產(chǎn)品和服務(wù)的社會的實(shí)際需要。

Education is more a romantic option than an effective solution for crime problems. At this point, it must be made clear that the argument is not against education in correctional facilities, considering that most inmates are under-educated. Rather, the case is concerned about a control policy to strictly supervise specific released prisoners for at least two years to observe what might happen to society. Here, skeptics claim that, in many cases, prison education produces nothing more than "better-educated criminals", only more dangerous. That the violent crime wave is raging while most prisons are over-crowded certainly does not reflect a significant decrease in recidivism. It merely shows the fear and impotence of innocent people in the community.

更糟糕的是，許多消費(fèi)者被說服浪費(fèi)他們沒有的錢。在廣告的包圍下，人們太不明智，無法在收入和支出之間起平衡的作用。似乎對經(jīng)濟(jì)有利的東西開始逐漸起反作用，因?yàn)閺V告深深地誤導(dǎo)消費(fèi)者，使他們陷入商業(yè)債務(wù)，他們可能無法按時償還。因此，廣告可以取代現(xiàn)代人的生活，而被視為一種“必要的惡”。此外，隨著制造業(yè)和服務(wù)業(yè)公司爭奪更大的市場份額，幾乎不可能指望媒體減少不誠實(shí)廣告的數(shù)量。此外，當(dāng)涉及到賺錢的時候，公司和媒體在同一個宗教中。

The point is that sending criminals to prison is effective, if only by moving them away from the community. On the other hand, to regard prison education as an effective "punishment" is simply wishful-thinking, in view of relevant evidence that underlies recidivism. In all events, education provides opportunities, however limited, but it depends on the way those repeat offenders see these opportunities, the rest being pure guessing.

畢竟，貪婪是人類的本能，消費(fèi)者只因他們愚蠢的廣告而受到責(zé)備。既然禁止商業(yè)廣告是不可能的，人們應(yīng)該教育自己在購買和消費(fèi)行為上更加謹(jǐn)慎。至于消費(fèi)者，除了自我控制之外，還有什么更好的措施來保護(hù)自己呢?

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