雅思寫(xiě)作滿分作文欣賞：關(guān)于廣告利與弊

雅思寫(xiě)作滿分作文欣賞：關(guān)于廣告利與弊，今天中國(guó)教育在線就來(lái)為大家分析這個(gè)問(wèn)題。

雅思寫(xiě)作滿分作文欣賞：關(guān)于廣告利與弊

寫(xiě)作題目：

Advertising encourages consumers

to buy in quantity rather than promoting in quality.Do you agree or disagree?

題目講解：

廣告出題種類(lèi)兩種，一種為大范圍的(易寫(xiě))，如廣告的好與壞;一種為考察細(xì)節(jié)的(難寫(xiě))，如來(lái)自競(jìng)爭(zhēng)公司的廣告對(duì)消費(fèi)者的影響，而此次考試屬于后者。所以大家要加強(qiáng)審題練習(xí)。

寫(xiě)作范文：

To what extent do you agree or disagree with the following statement?Advertising usually encourages consumers to buy a product or service in quantity rather than promoting its quality.Give reasons for your answer and include any examples from your own knowledge or experience.

你在多大程度上同意或不同意下面的說(shuō)法?廣告通常鼓勵(lì)消費(fèi)者大量購(gòu)買(mǎi)產(chǎn)品或服務(wù)，而不是提高其質(zhì)量。給出你回答的理由，并舉出任何來(lái)自你自己的知識(shí)或經(jīng)驗(yàn)的例子。

Advertising is the life of trade as suppliers want to sell things in quantity;however,the success or failure of every advertisement eventually depends on the quality of a product or service.It may be said that a bad investment is going for quantity over quality,without being aware that customers are becoming more careful with their wallets,especially with the sluggish economy right now.While quality sounds hard to define,you know that it is quality rather than quantity that matters.

廣告是貿(mào)易的生命，因?yàn)楣?yīng)商想大量銷(xiāo)售商品;然而，每個(gè)廣告的成功與否最終取決于產(chǎn)品或服務(wù)的質(zhì)量。可以說(shuō)，一個(gè)糟糕的投資是追求數(shù)量而不是質(zhì)量，而沒(méi)有意識(shí)到消費(fèi)者正在更加小心他們的錢(qián)包，特別是現(xiàn)在經(jīng)濟(jì)不景氣。雖然質(zhì)量聽(tīng)起來(lái)很難定義，但重要的是質(zhì)量而不是數(shù)量。

The greatest thing to be achieved in advertising is believably,and nothing is more believable than the product itself.So,the most powerful element in advertising is the truth,not half lying.For example,a huge advertising campaign will make a bad product fail faster because it will certainly get more people to know that it is bad.

廣告所能達(dá)到的最大成就是可信性，沒(méi)有比產(chǎn)品本身更可信的東西了。所以，廣告中最有力的因素是事實(shí)，而不是半謊言。例如，一場(chǎng)大規(guī)模的廣告活動(dòng)會(huì)使一個(gè)糟糕的產(chǎn)品更快地失敗，因?yàn)樗隙〞?huì)讓更多的人知道它是壞的。

Although advertising is the most effective way to encourage mass consumption,particularly if the goods are cheap and worthless,the bitterness of poor quality is remembered long after the sweetness of low pricing is forgotten.In a certain way,quality is like cooking,and you cannot fake good quality any more than you can fake a good meal.

雖然廣告是鼓勵(lì)大眾消費(fèi)最有效的方法，特別是如果商品便宜且毫無(wú)價(jià)值的話，但人們?cè)谕舻蛢r(jià)的甜蜜之后很久就會(huì)記住質(zhì)量差的苦澀。在某種程度上，質(zhì)量就像烹飪，你不能偽造好質(zhì)量比你可以假裝一頓美餐。

In conclusion,just because quality is more important than quantity,it does not mean that advertising does not play a decisive role in influencing the public mind.The point is that consumers have now become more prudent in spending behaviors and hence are no longer as penny-wise and quality-foolish as before.In all events,suppliers should continue investing in advertising their quality products because,if they stop advertising to save money,it would be as stupid as stopping the clock to save time.

總之，僅僅因?yàn)橘|(zhì)量比數(shù)量更重要，并不意味著廣告在影響公眾心態(tài)方面沒(méi)有起到?jīng)Q定性的作用。關(guān)鍵是，消費(fèi)者現(xiàn)在在消費(fèi)行為上變得更加謹(jǐn)慎，因此不再像以前那樣精打細(xì)算、質(zhì)量愚蠢。無(wú)論如何，供應(yīng)商應(yīng)該繼續(xù)投資于為他們的優(yōu)質(zhì)產(chǎn)品做廣告，因?yàn)槿绻麄兺Ｖ棺鰪V告以節(jié)省金錢(qián)，那就像停止做鐘表以節(jié)省時(shí)間一樣愚蠢

雅思寫(xiě)作小技巧-總分結(jié)構(gòu)

說(shuō)完文章的主體部分，我們?cè)賮?lái)看看整體框架。一般來(lái)說(shuō)，建議考生與整體的子結(jié)構(gòu)進(jìn)行分段，而自然的部分仍然是整體的子結(jié)構(gòu)。

今天“雅思寫(xiě)作滿分作文欣賞：關(guān)于廣告利與弊”的全部?jī)?nèi)容就是這些啦，同學(xué)們可以參考以上相關(guān)內(nèi)容為自己的考試作準(zhǔn)備哦

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